How Much Bitcoin Should You Really Own?

Published September 17, 2025

  • YouTube Video Transcript

    00:01 You should calculate how much of your
    00:02 total assets or net worth is in Bitcoin
    00:05 right now. Like literally, you should go
    00:08 go do that right now. It’s probably a
    00:10 smaller percentage than you think. A
    00:12 major mistake people make when
    00:13 allocating to Bitcoin is they don’t look
    00:16 at it as a percentage of their total
    00:17 assets, which you should. And so they
    00:19 might buy $200 or $500 or $1,000 of
    00:22 Bitcoin, and then they sort of keep an
    00:23 eye on it and watch it. And for them,
    00:25 they feel like, well, hey, I got $1,000
    00:27 of Bitcoin. But in the context of well
    00:30 if you’ve got $80,000 in an old 401k and
    00:32 you got $40,000 in an you know IRA or
    00:36 529 plans for your kids or you know you
    00:39 got another 60,000 equity in your house
    00:41 and all this sort of stuff. You add up
    00:43 all your assets and suddenly $1,000 ends
    00:45 up being like less than 1% of your
    00:47 assets or or your net worth. And so
    00:50 suddenly what felt like a lot of Bitcoin
    00:52 really is not enough to even matter.
    00:54 $1,000 goes up 10x and your total assets
    00:57 are $100,000. Your your assets only went
    01:00 up 10%. Because you gained $10,000, your
    01:04 $1,000 of Bitcoin turned into 10,000 and
    01:06 you gained $10,000 of net worth on top
    01:09 of $100,000. So now you have 10% more.
    01:12 You have $110,000. That’s not going to
    01:14 change your life. So please do me a
    01:17 favor. pull out a calculator, a piece of
    01:19 paper, your iPhone, whatever, and start
    01:21 calculating what are your total assets
    01:24 or what is your total net worth, meaning
    01:26 your assets minus your liabilities. And
    01:29 then calculate how much Bitcoin do you
    01:31 own, and then divide the number of
    01:32 Bitcoin by the total amount. So if your
    01:35 total assets are $100,000, $1,000 of
    01:38 Bitcoin, and $99,000 of everything else,
    01:41 then your total assets are $100,000.
    01:43 It’s the Bitcoin plus everything else is
    01:45 your total and the Bitcoin is $1,000. So
    01:47 it’s $1,000 divided by $100,000 is 1%.
    01:51 So please do that because that percent
    01:53 is probably way lower than you think.
    01:55 Meaning you are much less exposed to the
    01:58 upside of Bitcoin than you probably
    01:60 originally thought. And if you run that
    02:02 math, you may think, “Wow, I really
    02:05 ought to have like 10% or 20% or 30% or
    02:08 like me 100% of my net worth in
    02:10 Bitcoin.” And then you run the math and
    02:12 you’re like, “Well, dang, I’m I’m at
    02:14 like 3%.” So 3%, I’m sorry to say, is
    02:17 not going to change your life and it’s
    02:19 not going to make you rich. Now, 3% can
    02:21 turn into 30% uh if it 10x’s over the
    02:24 next less than 10 years, and your
    02:26 $100,000 net worth or whatever it is
    02:28 will turn into 130. That’s still not
    02:30 going to radically change your life.
    02:31 3%’s not going to change your life. Uh,
    02:33 as I posted earlier today, if you want
    02:35 to double your net worth, you need a
    02:37 minimum of 11% of your net worth in
    02:40 Bitcoin. If you want to triple your net
    02:42 worth, you need a minimum of 22% in
    02:44 Bitcoin. If you want to quadruple your
    02:46 net worth, you need a minimum of 33% of
    02:49 your net worth in Bitcoin. So, please
    02:50 run that math right now. You’re probably
    02:53 much less exposed in a good way to the
    02:56 upside of Bitcoin than you think.
    02:57 Meaning, the amount of Bitcoin you
    02:59 actually currently own is probably a lot
    03:01 less as a percentage of your assets than
    03:03 you think it is. If that is the case,
    03:05 which I’m sure it likely is for
    03:06 virtually everyone watching this, then I
    03:09 would say buy more Bitcoin. Maybe you
    03:10 buy more Bitcoin in uh an old 401k on
    03:14 with a Fidelity crypto account. Maybe
    03:16 you buy more on River or Coinbase. Uh
    03:19 maybe you buy more in a Roth IRA using
    03:22 the a Fidelity Crypto IRA or a Fidelity
    03:25 Crypto Roth IRA or a Fidelity Crypto
    03:27 Rollover IRA if you’re rolling over an
    03:30 old 401k plan. that retirement assets
    03:32 are the easiest ones to get your
    03:34 percentage up because most people have
    03:36 most of their assets not just sitting in
    03:38 cash in a bank that they can link to
    03:40 River or Coinbase. But please run that
    03:42 math, run that calculation, and if it’s
    03:45 a lot lower than you thought it was, do
    03:47 yourself a favor and fix that until you
    03:49 have a percent allocation you feel good
    03:51 about for the long haul.

YOU should calculate RIGHT NOW what percent of your total assets/net worth is in bitcoin. It’s probably a lot lower percentage than you think, and you may want to move that percentage up!

**Originally recorded 9/16/25**

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Disclaimer:

The content provided in this post is for educational purposes only. It should not be considered financial, investment, or trading advice. I am not a licensed financial advisor, and all opinions expressed are my own. Always conduct your own research and consult with a qualified financial advisor before making any investment decisions. Investing in Bitcoin or any other assets carries risk, and you should never invest more than you can afford to lose.

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